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Inbound Marketing Insights

Case Study: Integrated Digital Campaign Drives Sales Qualified Leads

Posted by Elyse Flynn Meyer

In today's digital age, it's imperative for businesses to have an integrated digital marketing strategy in place. With customers spending more time...

Case Study: Boost Brand Engagement & Lead Generation from Social Media

Posted by Elyse Flynn Meyer

How can you leverage social media to reach your organization's content and lead generation goals? Our client is a nationwide specialty pharmacy that...

4 Tips to Improve Your LinkedIn Ads Strategy

Posted by Elyse Flynn Meyer

LinkedIn advertising can add tremendous value to your digital marketing efforts. You can use LinkedIn to target your prospects, influence your ABM...

10 Ways to Increase Your Company's Facebook Page Engagement

Posted by Prism Global Marketing Solutions

In 2017, Facebook engagement fell by 20 percent, according to a BuzzSumo report of over 880 million Facebook posts by brands and publishers.While...

9 Tips to Optimize Your Social Media Marketing Strategy

Posted by Prism Global Marketing Solutions

3.1 billion people globally use social media, and no business can afford to miss out on social media marketing as part of their strategy. If you are...

7 Tips to Build a Successful Social Media Strategy

Posted by Prism Global Marketing Solutions

TikTok, YouTube, Facebook, Instagram, Snapchat, Twitter...the list is endless. With 4.76 billion users on social media and 92% of marketers already...

5 Facets of Inbound Marketing to Help You Generate More Leads

Posted by Prism Global Marketing Solutions

Inbound Marketing remains one of the most cost-effective methods of generating leads for your business. With little cost, the promotion techniques...

5 Strategies to Increase Engagement on Your Social Media Channels

Posted by Prism Global Marketing Solutions

For a social media campaign to be effective, you need to incorporate varied strategies to increase audience engagement with your brand. It's not just...

How to Track and Maintain Your Social Media Reputation as a Marketer

Posted by Prism Global Marketing Solutions

In this day and age, social media users eagerly interact with brands. They also share their experiences and opinions on a regular basis, putting...

6 Ways to Get the Most From Your Social Media Strategy

Posted by Prism Global Marketing Solutions

Social media is a vital component of your company’s online presence. It will help your business increase its reach, manage its reputation, and...

5 Ways to Leverage Social Media to Build Brand Loyalty

Posted by Elyse Flynn Meyer

Brand loyalty is defined as the partiality of a consumer toward one business or product over another, and it can often make or break a company. Brand...

How B2B Companies Can Best Use Social Media

Posted by Elyse Flynn Meyer

A HubSpot survey of marketing and sales professionals found that 65% of the respondents believe driving traffic to their websites and lead generation...

5 Tips to Develop a Successful Social Media Strategy

Posted by Prism Global Marketing Solutions

It doesn't matter if you're a small business or a large corporation; every marketer has a desire to connect with their target audience. If you...

Drive More Webinar Registrants & Facebook Engagement Using HubSpot

Posted by Elyse Flynn Meyer

How effectively are you utilizing social media re-marketing to connect with your existing lead and customer base? While there is always a great deal...

6 Social Media Tips On Creating The Perfect Post

Posted by Elyse Flynn Meyer

In my most recent blog post, titled 4 Inbound Marketing Lessons from the Keynote Speakers at #INBOUND, I wrote about Guy Kawasaki and his...