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Inbound Marketing Insights

Prism Global Marketing Solutions Wins 5 American Marketing Association Spectrum Awards

Posted by Prism Global Marketing Solutions

We are honored to announce that Prism Global Marketing Solutions recently received five American Marketing Association Spectrum Awards for our...

4 Overlooked Content Marketing Metrics That Prove Your Content Is Driving Results

Posted by Elyse Flynn Meyer

Do you find it challenging to choose the right metrics to measure your content marketing success? You’re trying to pick the ones that suit your...

692% Increase in New Leads from Social Media & a 20% Revenue Increase

Posted by Elyse Flynn Meyer

Agricen is a plant health technology company delivering products and solutions to promote sustainability, enhance fertilizer performance, and...

Five Ways To Optimize Your Digital Marketing Strategy

Posted by Elyse Flynn Meyer

Maximizing your marketing strategy to drive revenue results should be the goal of every marketing department. A comprehensive digital marketing...

Case Study: Over 1500% ROI with an Integrated Approach to Inbound Marketing

Posted by Elyse Flynn Meyer

Successfully implementing the inbound marketing methodology requires a cohesive and comprehensive approach to all of the available tools and...

5 Types of Metrics to Include in Your Next Marketing Report

Posted by Elyse Flynn Meyer

Are you wondering what to include in your marketing report? You may be confused with all the data and not sure what metrics and KPIs would be best...

5 Ways to Conduct Powerful Market Research to Help Improve Sales

Posted by Prism Global Marketing Solutions

Market research is a tool that you have most likely heard of, but applying this valuable, data-powered tool in your own marketing and sales...

12 Tips to Master Email Copywriting

Posted by Prism Global Marketing Solutions

If done right, email marketing has the best ROI of any marketing venue. The average ROI is $42 for every $1 spent. The key term here, though is,...

8 Tips to Increase Your Email Subscribers

Posted by Prism Global Marketing Solutions

Statistics show that email marketing produces the highest ROI of all marketing activities. The more email subscribers you have, the better. While...

10 Ways to Increase Your Company's Facebook Page Engagement

Posted by Prism Global Marketing Solutions

In 2017, Facebook engagement fell by 20 percent, according to a BuzzSumo report of over 880 million Facebook posts by brands and publishers.While...

8 Steps to Build a Marketing Email That Will Generate Real Results

Posted by Prism Global Marketing Solutions

Email marketing has proved to be one of the most effective digital marketing strategies to continue to communicate with your existing audience and...

Elyse Flynn Meyer Featured in KNOW 2021 Book of Businesswomen in Arizona

Posted by Prism Global Marketing Solutions

We are thrilled to announce that Elyse Flynn Meyer has been featured in the KNOW 2021 Book of Women to Know & Do Business With In Arizona. This...

How COVID-19 Impacted Digital Marketing + What's Next for Marketers

Posted by Prism Global Marketing Solutions

As we push past the first anniversary of the COVID-19 pandemic, countless lives have been changed forever, how society functions has has met a new...

Prism Global Marketing Solutions Partners with Postal.io to Help Clients Enhance Demand Gen & ABM Efforts

Posted by Elyse Flynn Meyer

We are excited to announce that Prism Global Marketing Solutions has partnered with Postal.io. Postal enables marketers to elevate their demand...

5 Reasons Why an Integrated CRM Software Improves Team Collaboration

Posted by Prism Global Marketing Solutions

The business use case for CRM software has grown quite a bit in recent years. The reason is because of the the need for improved collaboration and...

6 Tips to Creating an Effective Inbound Marketing Email

Posted by Prism Global Marketing Solutions

No matter the scale or niche in which your business operates, you can gain a lot from engaging and re-engaging leads through email marketing....

9 Tips to Write Engaging Content That Your Audience Will Love

Posted by Prism Global Marketing Solutions

Writing engaging content is essential to a successful inbound marketing program. It's not about just creating a lot of content that may not be...

5 Tips to Create a Successful Content Marketing Strategy

Posted by Prism Global Marketing Solutions

When it comes to content marketing, the quality over quantity concept will give rise to a more successful brand and content strategy in the long...

How Print Advertising Can Support Your Inbound Strategy

Posted by Prism Global Marketing Solutions

Gone are the days of chasing down potential customers, trying to put a paper coupon in their hands. Modern inbound marketing means customers come...

3 Reasons to Include Sustainability in Your Digital Marketing Strategy

Posted by Prism Global Marketing Solutions

More and more consumers are communicating how important it is to connect with and support brands that share their same values. Business owners...