With 94% of B2B buyers saying they conduct research before purchasing a business product, companies realize that they can’t wait for their prospects...
With 94% of B2B buyers saying they conduct research before purchasing a business product, companies realize that they can’t wait for their prospects...
If you use the internet for marketing purposes, which most companies now do, you need to start incorporating inbound marketing into your overall...
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It doesn't matter if you're a small business or a large corporation; every marketer has a desire to connect with their target audience. If you...
Integrated Marketing Communications (IMC) is a strategic, collaborative, and promotional marketing function where a targeted audience receives...
Did you know that 54% more leads are generated by inbound marketing than by traditional marketing tactics? In addition, as marketing budgets continue...
HubSpot, a leading inbound marketing and sales software company, recently announced winners of the Q1 2016 Impact Awards. Prism Global Marketing...
HubSpot is an all-in-one inbound marketing software tool that can allow you to optimize your WordPress website for lead generation and conversion....
Have you been practicing inbound marketing for a few years, but want to see if it's still the best strategy for you? It's a valid question and one...
How effectively are you utilizing social media re-marketing to connect with your existing lead and customer base? While there is always a great deal...
The digital marketing arena is becoming more and more competitive. Fortunately, doing your job is also becoming increasingly easier (albeit a lot...
Marketing is a constantly evolving part of every business. The marketing function is continually adjusting and reacting to changes in technology that...
Inbound marketing is no longer a new concept. Marketers and business leaders who are not currently practicing inbound marketing are now more familiar...
Analytics are critical for your business to better understand the success of its marketing programs, lead generation campaigns, website content, and...
Late last month, the American Marketing Association announced the recipients of their annual marketing awards. We are excited to announce that Elyse...
Do you have a blog, or are you thinking about starting a blog? Blogging is not as simple as it may sound. Blogging must be one of the foundations of...
The conversion process is critical to the success of your inbound marketing and digital marketing strategy. Did you know that 55% of website visitors...
Last week at INBOUND 2015, HubSpot announced the winners for their 1st annual HubSpot Impact Awards. We are thrilled to announce that Prism Global...
INBOUND15 is in full swing and there's a lot of exciting updates from this year's conference! Here's a quick round up of the some of our favorite...
Are you getting ready for INBOUND15? INBOUND is HubSpot's annual marketing conference bringing together 10,000+ marketers, sales professionals and...
Have you ever struggled with combining your business data from a variety of sources all in one place?...
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