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Inbound Marketing Insights

6 Actionable Tips to Improve Your Lead to Customer Conversion Rates

Posted by Prism Global Marketing Solutions

If you're like most marketers or business owners, improving lead conversions to customers is a top priority. You go through a lot to generate a...

4 Ways to Integrate Customer Journey Mapping into a Marketing Strategy

Posted by Prism Global Marketing Solutions

 

Customer Journey Mapping has become an indispensable part of work for customer experience professionals, market researchers, and marketers....

Top HubSpot Marketing, Sales & Service Product Updates from #INBOUND19

Posted by Elyse Flynn Meyer

HubSpot's annual conference, INBOUND, wrapped up last week in Boston where tens of thousands of business professionals from around the world...

HubSpot Product Updates from #INBOUND18

Posted by Elyse Flynn Meyer

HubSpot's annual conference, INBOUND, is underway in Boston, and as always, there are a plethora of new product announcements. But before we recap...

HubSpot Product Announcements from #INBOUND17

Posted by Elyse Flynn Meyer

 

INBOUND, HubSpot's annual inbound marketing and sales conference, is happening now in Boston, MA, and there's a lot of exciting product updates...

4 Strategies to Align Your Sales & Marketing Efforts

Posted by Elyse Flynn Meyer

Sales and marketing alignment is an issue that organizations have been facing for years. A primary focus of the marketing department is to...

Inbound Marketing Methodology Step 4: Delight Your Customers

Posted by Elyse Flynn Meyer

Are you optimizing your inbound marketing strategy?  Our latest blog series focuses on the 4 steps of the inbound marketing methodology: Attract,...

Inbound Marketing Methodology Step 3: Convert Leads Into Customers

Posted by Elyse Flynn Meyer

Are you familiar with the inbound marketing methodology?  Our latest blog series focuses on the 4 steps of the inbound marketing methodology: ...

4 Tips to Improve Inbound Selling & Prospecting with HubSpot’s Sidekick

Posted by Elyse Flynn Meyer

Sidekick by HubSpot is a powerful new e-mailing and prospecting tool. Sidekick delivers information about your e-mail contacts directly into your...

Revolutionizing Inbound Selling: HubSpot's NEW CRM & Sales Sidekick

Posted by Elyse Flynn Meyer

As we all know, the process of how people buy is changing.  The salesperson used to have the power, but now it's the buyer who has the power....