HubSpot, a leading inbound marketing and sales software company, recently announced winners for its HubSpot Impact Awards. Prism Global Marketing Solutions is thrilled to announce that we were awarded the HubSpot Impact Award for Integrations Innovation.
In this case study, we highlighted the Seventh Sense integration with HubSpot. Seventh Sense analyzes historical email data, builds a profile on each subscriber, and empowers marketers to automatically send campaigns at personally optimized times. The algorithms are weighted toward sending at a time when each subscriber is most likely to click on a call-to-action within an email. We have seen tremendous results for our clients using this integration with HubSpot as it adds another layer of personalization to a relatively traditional outreach method to improve engagement.
Some of the key results highlighted in this case study for the HubSpot Impact Award are:
- 44% increase in email opens
- 61% increase in email clicks
- 128% increase in new contacts from email marketing
- 15% increase in the re-engagement of their email database
- 133% increase in new customer acquisition exclusively from email efforts
- $252,190 in net new revenue driven solely from monthly persona-specific emails
“At HubSpot, we rely on our partners to help us spread the inbound message. Prism Global Marketing Solutions has had such a positive impact on the success of its customers. On behalf of everyone at HubSpot, I congratulate Prism Global Marketing Solutions on this exciting achievement,” says Katie Ng-Mak, VP Solutions Partner Program at HubSpot
"We are honored to receive the HubSpot Impact Award for Integrations Innovation. Our agency works with our clients to understand their business objectives and align their strategy with the company's growth goals. This award shows our continued commitment to client success using a comprehensive inbound approach to marketing and integrated tools to maximize the use of HubSpot," says Elyse Flynn Meyer, Founder of Prism Global Marketing Solutions.
If you are looking to see how you can improve your inbound marketing efforts and maximize your use of HubSpot, schedule a complimentary inbound strategy session with our team.