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Inbound Marketing Best Practices & Insights

Prism Global Marketing Solutions

Recent Posts

Prism Global Marketing Solutions Wins the American Marketing Association Spectrum Award for Marketing Automation

Posted by Prism Global Marketing Solutions

We are honored to announce that Prism Global Marketing Solutions won the American Marketing Association Spectrum Award for the Interactive/Online...

Book Launch: Brand YOU, Brand NEW, a Step-by-Step Guide to Take Your Career to the Next Level

Posted by Prism Global Marketing Solutions

We are thrilled to announce the launch of Elyse Flynn Meyer's co-authored career development book, Brand YOU, Brand NEW, a Step-by-Step Guide to...

5 Creative Content Ideas For Your Business Newsletter

Posted by Prism Global Marketing Solutions

A business newsletter can go a long way towards creating a connection with your brand. And while most businesses focus on connecting with their...

10 Ways to Improve Your Email Marketing Results

Posted by Prism Global Marketing Solutions

Inbound marketing is a powerful way to reach new customers, and one of the most effective ways to reach a wider audience is through email...

7 Steps to an Optimized Email Marketing Campaign

Posted by Prism Global Marketing Solutions

According to recent research, 47% of marketers believe that email is one of the most effective tactics for capturing and nurturing leads? This...

4 Ways to Let Others Help Your Small Business Succeed

Posted by Prism Global Marketing Solutions

Did you know that there are over 12 million women-owned businesses in the United States? This spirit of entrepreneurship could be due to women...

5 Useful Ways to Boost Your Blog’s Traffic

Posted by Prism Global Marketing Solutions

As an entrepreneur, digital marketer, or small business owner, your blog’s traffic is a significant influencing factor for your overall sales...

6 Tips to Create a B2B Marketing Plan for Lead Generation

Posted by Prism Global Marketing Solutions

B2B marketing plans are oftentimes harder to define and implement than B2C ones, because these plans need to include more variables and approaches...

5 Digital Marketing Trends That Should Matter Most to B2B Companies

Posted by Prism Global Marketing Solutions

In a competitive marketplace, your approach to marketing will mean the difference between the success and failure of your B2B company. B2B...

4 Cost-Effective Marketing Tips for Small Businesses

Posted by Prism Global Marketing Solutions

Are you just starting out as a small business owner? After developing a perfect business plan and getting all the paperwork in order, the next...

Prism Global Marketing Solutions Named the 2019 Best Inbound Marketing Agency by Global Business Insight

Posted by Prism Global Marketing Solutions

We are honored to announce that Prism Global Marketing Solutions has been named the 2019 Best Inbound Marketing Agency by Global Business Insight...

5 Social Media Engagement Strategies to Consider In 2019

Posted by Prism Global Marketing Solutions

For a social media campaign to be effective, you need to incorporate varied strategies to increase audience engagement with your brand. A number...

5 Reasons to Include Print & Direct Mail in Your Marketing Strategy

Posted by Prism Global Marketing Solutions

Direct mail may not be most marketers' go-to strategy anymore, but it's far from obsolete. There are plenty of good reasons why you should add...

How to Effectively Incorporate Employee Advocacy into Your Marketing Strategy

Posted by Prism Global Marketing Solutions

Employees are a company’s best resource.” This is an expression many of us have likely heard before, and that most of us can attest to based on...

7 Reasons Why Blogging is Important to Your Business

Posted by Prism Global Marketing Solutions

Modern world demands changes and numerous fixes in order to always be on top of trends and always adjust to the ever-changing environment. This...

Creating Engaging Content in the Age of Content Saturation

Posted by Prism Global Marketing Solutions

About four years ago, in 2014, professional marketing blogger Mark Schaefer coined the term “content shock” to describe the massive distribution...

3 Ways to Integrate Videos Into Your Email Marketing

Posted by Prism Global Marketing Solutions

Integrating videos in your emails can have a huge impact on your email marketing efforts, and can help improve their effectiveness across the...

How to Track and Maintain Your Social Media Reputation as a Marketer

Posted by Prism Global Marketing Solutions

In this day and age, social media users eagerly interact with brands. They also share their experiences and opinions on a regular basis, putting...

4 Essential Tips for Starting a Successful Blog in 2019

Posted by Prism Global Marketing Solutions

2018 has been a big year for the blogging industry. It's come a long way since 1994 when freelance journalist Justin Hall published his first blog...

Prism Global Marketing Solutions Named Top 10 HubSpot Solutions Provider by Marketing Tech Outlook Magazine

Posted by Prism Global Marketing Solutions

We are honored to announce that Prism Global Marketing Solutions has been selected as one of the Top 10 HubSpot Solutions Providers by Marketing...