Inbound Marketing Insights

HubSpot, a leading inbound marketing and sales software company, recently announced winners of the Q1 2016 Impact Awards. Prism Global Marketing Solutions is thrilled to announce that we received the Q1 2016 HubSpot Impact Award for Integrations Innovation. This award recognizes creative uses of HubSpot, in addition to HubSpot’s featured integration partners, to deliver value, return on investment, and innovative marketing campaigns for their clients.  This is the 2^nd consecutive time Prism Global Marketing Solutions has received this prestigious award.

"Prism Global Marketing Solutions has set an example for how businesses everywhere should be transforming their marketing with inbound. Their strategic approach to attracting, engaging, and delighting customers has not only built valuable relationships with their audience, but has driven growth for their agency and the inbound movement. Our team here at HubSpot is proud to call Prism Global Marketing Solutions a Partner and recognize them with this Award," says Patrick Shea, Director of Channel Marketing at HubSpot.

About the Award:

At Prism Global Marketing Solutions, we utilize HubSpot’s featured integrations with many of our clients. The work featured here was with our client, Agricen, a Loveland Products Company, an agricultural technology company delivering biochemical-based solutions for efficient and sustainable plant nutrition.

Agricen was seeking a solution to leverage their highly-engaged audience on Facebook to increase their lead generation, webinar registrations and overall branding on the Facebook platform. For this reason, the HubSpot integration with GoChime, a social and PPC remarketing platform, was a great fit to target very specific audiences with content specifically targeted to them.

Some of the results from Agricen’s use of GoChime and HubSpot include:

• 495% lift in webinar registrations 
• 156% increase in newsletter signups
• 617% increase in Facebook clicks
• 68% increase in leads over the first 90 days
• 25% increase in Facebook followers

“We are honored to receive the HubSpot Impact Award: Integrations Innovation for Q1 2016. We feel that HubSpot’s featured integrations add significant value to our clients at various levels of attracting, converting, closing and delighting their customers. Through the use of HubSpot, paired with integrations like GoChime, we can deliver additional value at many levels of the organization, integrating marketing with the strategic goals of the business,” said Elyse Meyer, Founder of Prism Global Marketing Solutions.

Read the complete article to learn more: Case Study: Agricen Drives 495% More Webinar Registrations & 617% Increase in Facebook Clicks with GoChime and HubSpot.

If you are looking to see how HubSpot can enhance your inbound marketing efforts, or how HubSpot's featured integrations can help streamline your business initiatives, we invite you to schedule a complimentary inbound marketing consultation with our team.